Google Analytics Intelligence - Intelligically Intelligent analysis! by Stuti Sabharwal

Monday, November 23, 2009

As we all are aware that Google analytics has always shown a good position among all analysis tools. It has been improving everyday and recently launched its new feature which is known as Google Analytics Intelligence. It is one of the most advance feature till now. Google Analytics has tried to provide more detailed info on traffic through this feature.Webmasters can track more traffic data with Intelligence Engine on daily, weekly or monthly parameters.

The Google Analytics Intelligence Engine provides custom and autmatic alerts that will show you where your site is growing or decreasing. Through custom you can set your alerts for your traffic patterns. These custom alerts can be modified anytime through dashboard while automatic alerts are set by Google Analytics and cannot be modified. While you are setting up these alerts Google Analytic will show you option to mail these alerts so like before you can get these alerts in your mail also.

How to set up custom alerts?

Setting up custom alert is very easy. Login to your Google Analytics account and from the left meny click on Intelligence (Beta) where you will see 'Create a custom alert' link. From there you can set the custom alerts. These alerts can be seen for any of the above timeframes (Daily, Weekly, Monthly).

The reports generated through these alerts are very thorough I.e. if your visits are decrasing then Intelligence will show you what are the factors of this decreament. If your visits have dropped on a certain keyword then it will show a red bullet with that keyword. If your visits have decreased in a particular city then it will mark the city name and the percentage of dropping numbers.

The most attractive feature of Google Analytics Intelligence is that you can share this report with others also by selecting their profile while setting up the alerts.

So we can see that Google Analytics is becoming more n more advanced in web analysis and reporting. It is indeed good for webmasters who cannot afford expensive web analysis software.

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Mass PPV Traffic, forget Social Media Marketing! by ben huebner

Tuesday, November 17, 2009

Are you sick and tired of wasting your time on social media sites getting nowhere, begging prospects and even ruining your reputation in the process?

If you are an internet marketing pro and you keep up with all the latest news you will know that two of the biggest gurus in the industry Frank Kern and Perry Belcher have recently left social media systems.

While it did work for them for a short while, smart marketers know the opportunity costs involved in wasting your time twittering, Facebooking and whatnot.

While these sites are great for building your brand name in your market. It takes time to build a brand across 300 social media sites. You also need a hefty budget to promote yourself and position yourself in these communities.

Do you have the time to manage 300 social media sites?

If you're serious marketer then you know what your time is worth. Sitting on Facebook and making friends with untargeted traffic and prospects that will never come to your website anyway is a waste of time. We all know these websites are made for time wasters, people are not in a buying mode, neither do they want to subscribe to your list.

If you become aggressive on these social media sites then you could be banned, worse get a reputation as a spammer.

People like Lily Allen who started off on MySpace, Face book and twitter that made them famous, have recently left these media sites branding them a waste of time. There is a thing or two we can learn from that.

Guys the reason we created mass PPV, is because of the insane amount of e-mails that we get daily from newbie's and even professional marketers who are just not getting the results and the traffic that they need to build a profitable online business.

The money is in the traffic and the list. While search engines and SEO may help you in the long term, look at where are you at right now. Do you want to make money?

Are you looking for your clickbank account to be getting sales while you sleep?

Is your CPA account begging for a cash injection?

If yes and I know the answer is yes then you need to get mass PPV now.

Leave the wannabes Facebook and twittering their affiliate commissions away while you get in on this traffic system that will make you wish you had Mass PPV years ago. That's if you have been online for that long?

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HOW TO GET RICH GIVING AWAY SOMETHING FREE by Jody Southerland

Saturday, September 5, 2009

The best of both worlds is to have a product you can give away free and still make money. It can be something simple - a sticker with a happy face, a pen with a logo, or some other interesting item.

This is an excellent marketing approach because you can give the product away, charging the recipients only a nominal fee for postage and handling. If you price your shipping fees correctly, you can make thousands of dollars a month.

So how do you let people know about the gifts you have waiting for them? The best way is by placing classified ads in national magazines, an enormously successful method. Small classified advertisements in such national publications as Popular Mechanics, and The National Enquirer produce excellent returns on such items. National publications such as these sell millions of copies each week or month. Even a tiny return from this kind of large readership means thousands of dollars in your pocket. One advertiser noted his ads have generated returns of seven times the cost of the classified ad. Other advertisers have done even better. What kind of return is waiting for you?

To put together your own ad, begin by studying the classified ads in these national publications. Study every issue you can find.. Note the ads that show up issue after issue. These marketers have created a money-generating format, and they're taking full advantage of it.

Study the long-running ads. Note that they're short, but they contain a nugget of appeal that makes you want to send your money immediately.

Now try drafting your own ads. write several versions that you can try in different national publications. The ad should be simple but hard-hitting. You want the reader to respond immediately. Use the words that create an attractive picture of your product for the reader.

You don't have to charge much for your giveaway product. Aim for high sales volumes at low prices, a proven technique in this market. If you come up with an ad that grabs reader's interest, the money will flow your way.

Thank you for your time,

Jody Southerland Southerland Services LLc http://www.24hourwebcash.com/southerland2057 http://www.mywebcashstore.com/southerland2057

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Role Of SEO In Making Your Site a Potential Sales Platform by Arun Kumar

Tuesday, September 1, 2009

When the competition is tough, who won't want to look for means that can ensure an edge over others? Especially when it has been experienced that sometimes even good products fail to do well in the market due to lack of exposure, the search of means for adequate exposure gets imperative. In real world, advertising is a means to provide exposure to the products. But, in the world of Internet, it needs more than advertising to make a product, a website in this case, successful. In such a scenario, the role of Search Engine Optimization Expert becomes ever more important for companies, institutions, groups and individuals who own a website.

One might be surprised that at present, there are billions of web pages in the cyberspace, each one offering something to the surfer. There are websites and web pages giving information about certain products or services or simply informing and entertaining the net surfers. Hence, in order to make a website or a web page stand out among billions of others that are available, the web page or website needs to be optimized. And this can only be done with the help of a good to be Search Engine Optimization Expert.

Thankfully, there are SEO experts in India who render opportunity for businesses worldwide to benefit from the prospects of search engine optimization - all with meager financial investment. These experts work on optimizing a site around a set of 'keyword' and participate in several on-page and off-page practices to help a site rank among top search listings. These SEO experts in India help a business to get identified on terms of certain keywords and make it visible across right prospect group.

Search engine optimization experts from India also builds links with other sites. The process in addition to building better brand prominence also leads to better Page Rank by Google.com.

These page ranks are indicators of the popularity of websites. Those websites which have been created to earn money through on line ads benefit the most as highly ranked websites are given more money by advertisers for space than those with lower page ranks.

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6 Common Web Site Traffic Generation Strategies by Debbie Ducker

Tuesday, August 25, 2009

When it comes to on line business, there is only one thing that you need above all else; traffic.

Traffic equates to customers and without these prospects, there is no income, no profit, and no success.

You need a quality traffic system in place that works for you around the clock and converts at the highest ratio possible.

Thankfully with a little work and organization there are many ways to generate prime, targeted traffic to your web site absolutely free.

Known in most circles as "Bum Marketing", these 6 common web site traffic generation strategies are often the highest converting, most targeted traffic that you can get, which is why, aside from the no cost factor, is why so many people are interested in learning exactly how it's done.

Free Traffic Strategies - these traffic generation tactics range from SEO to article marketing, all very important methods of luring in organic traffic that has been "pre-screened" and far more likely to purchase whatever it is that you are selling.

Social Marketing Traffic - Learning how to research and leverage the social media space is an important part of setting up your traffic system.

Article Marketing Traffic - The concept of article marketing is a simple one: Write high quality content and distribute it amongst the most popular article databases and directories on line, generating traffic from the back links in the attached resource box. However, make sure you insert critical elements that will make your articles stand out from the crowd. They must be highly targeted and based on your knowledge of the niche you are writing about.

Forum Marketing: Quick Back Link Strategy - Forum marketing is one of the easiest ways to generate back links to your web site, as well as potential subscribers and customers. But again there is a proper way to do this. Research into proper forum etiquette is a must.

Viral Marketing: Spread it like wild fire - Including a viral marketing campaign, into your traffic system, is nowhere near as difficult as most people believe, and can yield an impressive return on investment if done correctly.

Press Releases: Quick Traffic Bursts - Press Releases are one of the easiest methods of introducing your web site and spreading your message in front of thousands of prospects in your niche market, as well as picking up affiliates and potential joint venture partners.

Setting up your traffic system using these 6 common web site traffic generation strategies and essentially swiping traffic from free on line resources (including competing web sites), takes a bit of time and effort, but once it's done, you'll benefit from the longevity of a system that is designed to work quickly, work efficiently, and work steadily.

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Effective Communication Marketing by charen smith

Thursday, August 20, 2009

In any marketing campaign, communication is key. Communication is crucial if you want to be successful in your business. What you say and how you say it can mean a big difference in how your target audience will accept your offer. Even if you have the best product or even the miracle drug for cancer, when your communication strategy is weak then the demand for your business is almost nil.

How your target audience reacts to your offer depends largely on how you convey your offer. When communicating your worth as a business as well as the value of your product or service, the way to generate leads is to communicate the benefits. What's in it for them? What's the value of your offer to your target clients? How can they benefit from your collaterals such as your print posters or door hangers? When planning your communication strategy, you have to focus on the benefits.

Let's face it. People in general are not interested in your business or what you've already accomplished, UNLESS you can give them what they want - the benefits. Unless you do so, it will never be easy to get the clients you need to grow your business.

Even in your door hanger printing for example, your target audience should be able to read the benefits. How can your business make life easier for them? How can you help them? Hence, you need to know who your target clients are. Learn what they need and want, and be the one to give them these things. As they say, it's easier to sell something that your target clients already need, rather than convince them to buy a product that they have yet to know.

When planning your marketing communication, you have to ask your target clients what they want. Be open and invite them to interact with you through your collaterals and marketing campaigns. Reach out to them with your message even in your door hangers. Always make it a point to get your foot in the door so you can provide more information on how you can help them to solve a problem.

Communication is key. How you convey your message to your target market can help you convince them of your worth. By making sure that you give them direct, clear, consistent offers in your message, your target audience would have an easy time understanding your brand, which in turn helps them to recognize the benefits that they can get from your business.

For comments and inquiries about the article visit Door Hangers and Door Hanger Printing

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What are the images that I can put on to my custom business cards? by charen smith

Saturday, August 15, 2009

Using images in business cards printing is an increasing trend nowadays. This is because a lot of people want custom business cards that really project what they are and who they represent. Using color images in business cards printing achieves this by communicating that visual message effectively to contacts. However, choosing the right kind of image for your business card can be a hard decision if you do not know the proper choices. For your reference, we will share with you the five common types of images that people put into their custom business cards.

1. Your own professional picture - The first thing that most people put into their business card is usually their own picture. It is only natural to place your face with the name on the business card. If you have a very pleasant and memorable face, then people can be instantly impressed with the business card. They can even identify you if you ever encounter them on the street or in other public places. It is a good business strategy and if you play your cards (and face) well you can use those color business cards effectively in making a good business network.

2. The company logo - Another thing that is almost a standard in business card printing is the company logo. It is always a must to print your company logo in your business card. That symbol gives the authority of the company to your name. It makes you a representative of the company and it imbues your business personality with the reputation and respectability of your firm. So even if it is your own business, or you are just an employee, putting that company logo is crucial for your color business cards.

3. Your special products - Now, if you want to turn your business cards into a marketing tool you can try adding images of your products in the back of your business card. This is perfect for salesmen and saleswomen who want to leave their mark as well as their product's mark on potential customers and business contacts. By putting you product's picture in your business card, you are basically placing a flyer in people's wallets and roller decks. When they do review their collection of calling cards, they will remember you as the seller of those special products. With a little luck this can be your way in getting more sales through these small advertisements.

4. Your best design - If you are an artist on the other hand, be it a hand artist or a digital one, it is also a good idea to print your best design into your business card. It is basically a form of self advertising where you put your best work in the back of the card. With this, people can judge immediately if you have the style that they want for their artistic jobs and positions. You will maximize your chances of getting that job or extra project when you do this.

5. Artistic elements - Finally, you can also just put in any kind of artistic element in your business card just to make it look nice. If you just want to express yourself through your business card designs, then just let your artistic spirit flow and put in any kind of design image that you want in the card. Just keep in mind the theme of your business card when doing this, and of course do not sacrifice the functionality of your business card when doing so.

That should be it for the common types of images for business card printing. You can apply some of these elements together, but more or less you can't put them their all at once. Just try to feel for the spirit of your design and choose the type of image that most suits you.

For comments and inquiries about the article visit Business Cards Printing and Custom Business Cards

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How Web Hosting helps in the promotion of business? by Albert Wilson

Monday, August 10, 2009

If you are thinking to launch your web site online then you need a Web Hosting Service. You can generate a web site at your personal computer at residence. But to enable the site on internet you require a server of Web Hosting where your web pages will remain protected. When some one tries to open it by filling its address then it will be downloaded from server. If visitors are demanding to download your site at their computer then data transfer rate should be high. Transfer rate of data is calculated in Bandwidth. If web site takes so much time in downloading because of low bandwidth then visitors get uninterested.

Web Hosting Service will charge for opening a web site, downloading it. Web Host charge will be according to the storage capacity used by your computer and data transfer rate. Every Web Hosting Service has different packages for using their server.

First of all you should look that how much storage space your site requires. If it has included lot of video files then it requires a lot of bandwidth and storage space. There are a lots of web server that are providing a service of Web Hosting. You can obtain benefit of any company according to your necessitate.

You should glance for what type of packages Web Hosting Company is offering like bandwidth, disc space available, and reliability. Reliability is the most noteworthy concern you should acquire in to account. Web Hosting Service should provide proper examination in tackling technical troubles.

With the assist of Web Hosting providers you can enjoy all the conveniences like Information acquire, entertainment etc. Many companies need to have their website online so that they can contact their customers from all over the world. Web Hosting Company provides the overhaul of contacting with customers. Which type of Web Hosting customer requires depend upon bandwidth, website needs etc.

You can search Affordable Web Hosting Service on the internet. Their reliability can be judged through internet. You should get full knowledge about company status about satisfying their customers. Customers should not have any objection about service provided by Web Hosting. If you are satisfied with company status then you can make a deal with that Web Hosting Company.

In this competitive world, every company aspires to boost their trade. For their intention, these companies take help of Web Hosting providers. You should not compromise with the quality if you are looking for Affordable Web Hosting.

If you want to magnetize your customers then our site should be representative. Some Web Hosting services offer email services like email, mailboxes, auto responders etc. so that customers directly contact with company. Success of the company depends upon the ability of contacting with customers. If there is any problem or difficulty then Web Hosting Company should provide a friendly customer care service.

IWI Hosting is providing reliable Web Hosting service to their customers. This company is offering Dedicated, Virtual and Shared Web Hosting. If you want to know about packages provided by the company then you can visit our site: www.iwihosting.com.

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How can you choose Affordable Web Hosting for your business? by Albert Wilson

Wednesday, August 5, 2009

Affordable Web Hosting is appropriate for small level business. Many Web Hosting Companies propose Affordable Web Hosting. If you desire to host your site on internet it is a significant choice to think about which Affordable Web Hosting will best suit to your business. If once you have salaried for your any Affordable Web Hosting that is not according to your business requirements then you will have to tolerate with it. You will not obtain your funds back. You should take in account all the services priority wise before taking any Affordable Web Hosting. Then you should match that services required, with services provided by Web Hosting Company. If you are looking for the reliable, secure cost effective Web Hosting Service then you can go for Affordable Web Hosting.

Shared Web Hosting is the best alternative for those who are looking for Affordable Web Hosting. In Shared Web Hosting, you are not given dedicated server, you will have to share same server with other domains. It is a good alternative for the people who are looking for Affordable Web Hosting. In Dedicated Web Hosting you are given with single dedicated server and not to share with any one. If you are new to commerce segment then you have to look for Affordable Web Hosting. Most of the people are getting their business online. If you host your web site online then millions of people visit on your site every day. If you have any problem while utilizing Affordable Web Hosting then there should be friendly customer care always available to you.

It is not always good to have Affordable Web Hosting. Because it may not be possible that Affordable Web Hosting provides quality service everlastingly. You can research through internet to take best Affordable Web Hosting. You may see many people who research on the internet. They contract only with the top Web Hosting Company for Affordable Web Hosting not with millions of other. If you are investigating through internet for Affordable Web Hosting then you should take into account design and features offered by the company. When you have hosted your web site online then it should be uptime. When any user tries to open it then it should be opened by him. If there server is down then no one can visit your site then it will cause loss to your business. For making Web site available to every one and every time, there should be high bandwidth and high storage capacity.

Most of the monthly based services are Affordable Web Hosting Service because these require very small amount of money every month. Changing web host every time is very tough as it waste time. If your online business does not face any complexities then you should go for Affordable Web Hosting. It is very reliable Web Hosting Service, as it does not cost too much money to get your site on the internet. In IWI Hosting is providing Affordable Web Hosting. You can take any service that suits to your needs. So if you are willing to place an order to enjoy our Web Hosting Service then you can visit us at: www.iwihosting.com.

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Google Cash Sniper - 5 Crucial Ways It Will Help You Profit by Michael Mathieson

Saturday, August 1, 2009

When I got wind of Google Cash Sniper I was very curious. It seems there is a new adsense / affiliate marketing product being released every single week which claims to make you rich overnight with revolutionary tactics. I was asked to promote the course before launch, so I wanted to get a good understanding of how it all worked. In this review I am going to show you the exact features I know will make g c sniper worth way more than 10 times the minimal discounted investment..

Critical Feature 1 - Keyword Research Made Easy

Keyword research to many affiliate marketers is like homework - its something we know we have to do but would rather be doing something else - like making money! So we pretend it does not matter and we pay the price in the end - right? Great news is that Chris completely simplifies the whole process of keyword research and shows you EXACTLY where you need to be putting your efforts. At the end of the day he shows you how to locate buying keywords and cut your keyword research time in half. Simple - huh?

Critical Feature 2 - Autopilot Content Creation

In the second module of the course Chris completely flips the lid on the secrets of content creation. Chris shows how to create masses of content and spin it for even wider distribution. I could not believe this part - I spent thousands testing to find providers of such services - and it took me years to perfect. You get everything within seconds of logging in to google cash sniper. So very neat.

Critical Feature 3 - Comprehensive Content Submission Plan

Without doubt one of the most useful things in the entire course is the little section on how to submit your content - and EXACTLY where to submit it to. Chris included a complete list of where to submit content - and when to do so. He shows the top 5 article directories right now, the cheapest and best directory submission service and the best web 2.0 sites which will deliver super targeted traffic and even higher search engine rankings. This has got to be the best thing in this google cash sniper review.

Critical Feature 4 - How To Create Your Master Network

The bigger picture of the product is to create a network of articles and sites focussed on driving quality traffic and climbing the search rankings. Chris will give you all his tricks of the trade including pinging, blogging and web video submissions which see him rake in a small fortune week on week.

Critical Feature 5 - Auto Blog Poster & Footer Ad Autoresponder Bonus

There are also some amazing google cash sniper bonuses which come bundled with the product. This would cost a bundle to buy individually. The blog poster lets you save time posting content and ensures your site gets regularly spidered by google. The footer bonus is really great way to increase op tins with little effort.

Conclusion

Google Cash sniper is the real deal when it comes to a step-by-step blueprint to achieve significant ongoing profits on autopilot. I did not like the amount of video material - its difficult to skip through it. To sum it up this is one highly efficient affiliate and adsense system that will make you money and drive the gurus insane. I say get it while it last.

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Four Steps towards a successful e-Marketing campaign... by John Frey

Saturday, July 25, 2009

The world-wide web evolution has opened new opportunities and horizons for small business owners as well as entrepreneurs, to ensure success and longevity of their businesses and to leverage relations with their clients.

An entity as resourceful as Internet seems overwhelming, at first, when you decide to put together a website for your business. You "Google"... search around and, finally, decide that you want a flashy website because you are too excited to have an online presence. Then, without any planning, you hire this really expensive firm to design your dream website for you. Finally, you do have an enticing website but you realize that this website has nothing to do with your business and, unfortunately, you are out of budget as well. Your dreams are shattered. You can't launch a marketing campaign to promote your business online because you don't have an online identity and any other resources.

Everyday, history repeats itself because we don't take these four steps, which may change our business's destiny, before creating an online corporate presence:

1. Identify your Niche

First of all, you need to define your target demographics. To create a dominant brand identity, you need to know who your potential audience is. After you have defined your prospective customers, you need to classify the associations and networks they are involved in. For instance, if you are selling baby diapers, your target audience is not those babies but their parents. It is evident that the key to a successful brand is a user-centric product/service.

2. Set Realistic Goals

Now, it's the right time to set your priorities and define your business goals because you have identified your potential customers and defined your brand identity. For example, if I run a real estate agency in UAE, I will jot down all the requirements and the features I would want in my website. I want my website in both Arabic and English because after identifying my target audience; I know that my potential clients are native Arabs and most of them do not use English in their daily routines.

When you set your goals, you can easily lead yourself on the pathway to an online business success and your product/service is transitioned from "nice-to-have" to a necessity.

3. Plan a Budget for Website Design, Development and e-Marketing

The third step towards a successful e-marketing campaign is setting up a budget for operating and advertising. You need to distribute your funds, for all activities, according to your business goals. For example, if you need an e-learning website, it involves extensive development and, therefore, you need to locate more funds for the website development process. However, you need to make sure that you don't use all your funds in the prior two activities, website design and development, but leave appropriate funds for your e-marketing campaign, as well.

4. Devise an e-Marketing Strategy

Your journey to a thriving e-marketing campaign does not just end here. If you put the right amount of technological flavour into creativity; you can take your business from scratch to success and the first three steps are the building blocks for devising a successful e-marketing campaign.

Your promotional strategy should depend on your prospective customers, your business needs and your budget. For instance, if you're target audience is youth; you need to market your brand on blogs, forums and social networks. Moreover, if you have adequate budget for advertising, you should use PPC/CPC ads for your brand promotional campaign. However, if you have limited e-marketing budget, then you can SEO your website to win sales.

Therefore, when you formulate a strategy to endorse your product/service, you need to ensure that all the building blocks are in place and your campaign is relevant to your business aspirations and clients. Aaron Wall rightly said,

"A strong foundation increases the value of everything you do."

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How to Create Traffic through the Forums by Arvind Sharma

Sunday, July 19, 2009

Now every website owner is looking for the huge traffic in the digital marketing. It is written on the sky that there are two ways to create traffic. These two ways are through organic search or through paid campaign. As organic search campaign aka SEO is a time consuming but long term beneficial way to create the targeted and genuine traffic.

SEO and forums equally play a significant role in bringing more traffic at your website. However, surveys have proven that forum visitors are generally pro-active information seekers as well as engaged users. Hence, forum visitors coming to your site are worth more than average visitors.

Here we would like to share some common but important rules which is helpful in starting your forums campaign and creating huge traffic through it

Build a solid profile: A solid profile is a must to invite more and more visitors at your site. While registering try o fill up accurate information about yourself. This will help when people want to know more about you and befriend you. Maintain a clean and clear message about what you do and what your web site is all about. Putting avatars also helps out since it can help you from differentiating easily. Also put on a strong and influencing signature.

Stick to rules: Read and study the rules of the forum and always stick to the same.

Be pro-active and responsive: Conversations, communities etc are the main features of forums. So, try to be as much pro-active and responsive so that you gain your own recognition.

Don't provide half-baked response: Who loves eating a half baked cake? If you are responding then make sure you are providing relevant, immediate and useful information.

Never copy-cat: Always stick to your original ideas and opinions. Never copy cat what has been already opined by someone.

Contribute your know-how: Forum is a good medium to exhibit and contribute your know-how so, don't miss out any opportunity to do so.

Never self-promote: Beating your own trumpet in any forum is a strict no no. So, make sure that you don't post any information about your own web site and products unless there is a compelling situation that involves the same.

Stick to a crispy self introduction: While introducing yourself stick to a crispy and crunchy content in order to catch attention of everyone

Intelligent and correct write up: Revise, review, and re-evaluate whatever you have written. Proof read everything before you post anything. Use spell check if you are not so sure of your spellings.

Say no to negativity: Never use negative thought or vocabulary while posting a forum.

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SEO is Only Part of the Equation by Julie Friedman Bacchini

Saturday, May 30, 2009

The Dream: You launch a search engine optimization (SEO) campaign and immediately you have millions of hits and your web site crashes because of the traffic and - of course! - the sales. You never have to do anything again except sit back and relax: hundreds of thousands of people will visit your site every day from now on, buying everything you care to offer. Oh, and did I mention? The SEO campaign itself was an inexpensive, quick, do-it-yourself kit.

The Reality: The above scenario is nothing more than a dream … in fact, nothing more than a pipedream. Sorry to disappoint you, but it's time to chew a stick of the reality gum and get down to business:

1. SEO is not a silver bullet. The fact is, there is no silver bullet when it comes to marketing. It's easy to think that the next "latest and greatest" is the answer to all your marketing prayers: SEO, enewsletters, blogs, LinkedIn, Facebook, Twitter … every one of them has been touted as the be-all and end-all of marketing. But the truth is, they are all tools. Tools that have to be weighed carefully to determine if they will work effectively with your business strategy to drive your target market to your door. Some will work for you, some won't.

2. SEO is part of your overall marketing strategy. Because there are no silver bullets, every available marketing tool should be analyzed to see where and how it may fit with your overall marketing strategy. And remember, all those tools then become interrelated: SEO, blogs, direct mail, TV and radio advertising, print ads, etc. A careful marketing strategy examines both the tools available, and their potential interactions in order to gain the most bang for the buck. Accordingly, SEO may very well be a part of your overall marketing strategy, but it is still only a part of what you need to do to get the word out about your business.

3. SEO is a unique part of your marketing strategy. Another important point to consider is that SEO is unique in its position in your marketing strategy. Basically every other marketing strategy is about getting your name out in front of your target market. You send emails, letters, ads, commercials, billboards … all hoping to catch someone's eye. But SEO is different: in SEO, your target market comes looking for you. Instead of you reaching out to them, they are reaching out to you. It is vital that your overall marketing strategy includes both these outward pushes (traditional marketing) and inward pulls (search engine optimization) - and plans for them to work hand-in-hand.

4. SEO is a deliberate, methodical process. If you decide that SEO is appropriate for your business, then set realistic expectations about how it is going to happen. Search engine optimization is about promoting your unique company and your unique benefits to your unique market … there's nothing cookie-cutter about that goal, so there is nothing cookie-cutter about the process. This is not about making a phone call, shoehorning some keywords into your site, and sitting back. A search engine optimization strategy must be tailored to your precise needs and goals, and that takes research, time, and effort.

5. SEO takes time to generate response. "Sign up now! For $299 we'll put you on the front page of Google in a week!" You remember the old adage? "If it sounds too good to be true, it probably is." Certainly, that's the case for SEO. SEO is a time-intensive process. Not only is it time-intensive when it comes to developing the initial SEO strategy: it is then time-intensive in actually working that strategy out. An SEO campaign involves getting your site re-indexed, tracking results, modifying keywords and copy, consistently adding new content, and much more. All that takes time. But the good news is, the results are powerful - and lasting.

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Buying Cycle of products in an Ecommerce website by Manish Shrivastava

Friday, May 29, 2009

Be it apparel merchandising or an adult website promotion, planning for it is of vital importance as that would ultimately drive in more customers for the product. The Buying Cycle defines the complete process of searching to sale completion of the product.

Before purchasing a product, a customer usually goes through different stages. The customer would search for the product in general, check for the required features, create a preliminary list of features and other options, check the seller credentials, check after-sale support, check for discounts and finally buy the product. Although, the process appears to be very lengthy, it can be summarized into some definite stages, which may help in understanding the customer behavior and product performance. These are:

Research stage A customer searches for the product over the Internet before making a final decision to buy. In this stage, the customer should be provided with relevant information and gradually convinced about the product. From Search Engine Marketers perspective (for example, adult web promotion or promoting any service), the customer should not be "pushed", even though he should be followed up with related information.

Comparison and analysis stage After deciding to buy, the customer would now compare the product with those of the competitors and analyze the pros and cons. For example, in an adult web site promotion campaign, the customer should be made aware of the "edges" or advantages of the product and its unique features.

Buying Stage In this stage, the customer finally decides to buy the product. Here, the customer should be given any available promotional or discount offer or any suggestion on other available products or related items.

Post-buying stage Once the customer buys, he should be thanked for his/her decision and made aware of the return policies and possible options for existing customers (for example, special offers for adult web marketing campaign as cited above). He should also be given the details of customer support and should be encouraged for future shopping.

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Write Quality Content Articles To Build Free Website Traffic by Rex Kingman

Wednesday, May 27, 2009

If done correctly, you can write quality articles for search engine traffic can be very effective. There are so individuals and companies that are trying to use this method but get it all wrong.

There are really just a few tips that you need to follow, and if you do this then you will be on your way to success with article marketing.

You should first know your target audience. This is a significant part that a lot of people miss. It appears that many people chose to write articles on topics they know nothing about, which can really bore your readers. You're much better off writing quality content articles on a subject you know about, even if it is a smaller target market.

Secondly make sure you optimize your articles for search engines by using keywords. This is another important aspect that people overlook, but make no mistake about it, the people who are making money with article marketing know the importance of this step. You should search for keywords that are likely to produce a large amount of targeted searches within your niche market.

Submit your articles to quality article directories. There is no excuse for making this mistake, and many people do it anyways. You need to submit your articles to the top article directories, two of them are ezinearticles and goarticles. There are also another dozen or so that are pretty good.
Go to squidoo.com/buildfreewebsitetraffic for more information on getting tons of traffic to your website.

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Viral Marketing - An Easy and Powerful Way to Promote Website

Monday, April 20, 2009

Viral marketing is an easy and powerful way to promote your business website, products and services among online users. It is an innovative, genuine, and practical advertising technique that is aimed to create awareness about a particular organization and its resources.

Competent Promotion Procedure for Your Business Website

To achieve success in your online business, it is important to generate brand awareness and targeted traffic. Consequently it is essential to make use of all available marketing methods which ensure positive results. Viral internet marketing is one such promotion technique which can be efficiently used to accomplish your online business objectives.

Viral advertising largely depends on word of mouth promotion. This promotion technique helps to market your products and services indirectly. So it is important to have a completely organized and properly designed website which can attract customers. Viral marketing strategies must be attractive, so that the visitors will be encouraged to convey a positive message regarding your products and services to their acquaintances.

Budget-friendly Promotion Technique to Enhance Brand Visibility

The promotion of your products and services is carried out through existing social networks and other resources. Viral marketing enhances your website traffic. With improved website traffic, an increase in conversion rates, sales leads and profit can be experienced.

At present viral advertising technique is gaining popularity and is frequently used by several online business establishments. Viral media such as emails, video clippings, images, online games, sharing of files, articles, blogs, forums, press releases and lot more are skillfully utilized for product promotion.

Benefit from Superior Marketing Solutions from the Experts

The internet business world is becoming more and more competitive. So it is essential to adopt proper marketing strategies according to the changing promotion trends and requirements for achieving superior results. It is here that the services of professional viral marketing firms become important. There are many competent companies in the industry, which have talented professionals to effect the promotion campaign. Take care to select the right firm which is able to provide reliable and economic solutions based on your business requirements. by Rajeev R

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